Coachella Valley Invitational
Austin FC
Digital + Social
Sports
2025
Set against the backdrop of the Empire Polo Club in Indio, the Coachella Valley Invitational serves as a premier stage for the elite of U.S. Soccer. I led the social media creative for Austin FC, crafting a campaign designed to translate the tournament’s beauty into a digital-first experience.
By merging real-time match coverage with high-impact storytelling, we provided fans with an all-access pass to the roster's journey, driving deeper engagement and brand loyalty throughout the preseason.
Coachella Valley Invitational
Austin FC
Digital + Social
Sports
2025
[oVERVIEW]
Set against the backdrop of the Empire Polo Club in Indio, the Coachella Valley Invitational serves as a premier stage for the elite of U.S. Soccer. I led the social media creative for Austin FC, crafting a campaign designed to translate the tournament’s beauty into a digital-first experience.
By merging real-time match coverage with high-impact storytelling, we provided fans with an all-access pass to the roster's journey, driving deeper engagement and brand loyalty throughout the preseason.
[FRAMES]
Services
Services
Provided
Provided
LET'S WORK TOGETHER
ART DIRECTION
ART DIRECTION
ART DIRECTION
GRAPHIC DESIGN
GRAPHIC DESIGN
GRAPHIC DESIGN
ILLUSTRATION
ILLUSTRATION
ILLUSTRATION
ANIMATION
ANIMATION
ANIMATION
SOCIAL MEDIA
SOCIAL MEDIA
SOCIAL MEDIA